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Buy your sports and outdoors gear at Backcountry Outlet USA Online Sports Store. Backcountry was founded by Jim Holland-two time Olympic ski jumper, and John Bresee-former editor of Powder Magazine, with the purpose of providing outdoor adventure gear to the hard-core recreational athlete.  Backcountry Store USA Sports Store offers a wide array of the best gear on the planet including backpacking, camping, skiing, snowboarding, rock climbing, kayaking, mountaineering gear and more. is a Associate.

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Background and history

by Base Camp Communications is a pure online retailer focused on outdoor gear for the serious recreational athlete. The site aggregates only the best outdoor gear from top brands such as The North Face, Oakley, Burton, Rossignol, K2, and more than 200 other powerful brands.

The idea for came from a series of brainstorming sessions where Jim Holland and John Bresee were trying to understand how a love of backcountry skiing and the Internet could be combined. Bresee ran a Website for his ski resort newspaper and had come to understand both the power of the Internet and the futility of trying to make money from a content site. After much research—and backcountry skiing—it was determined that it would be possible to bring together a community of backcountry skiing experts who sought the best gear available. was founded in 1996 with a $2,000 investment and the company reached profitability in its first full calendar year, 1997. has enjoyed sustained triple digit growth every year since, culminating in 134% YOY gains for 2003.

During the first few years faced serious challenge from a collection of well-funded competitors. Companies like Fogdog, MVP Sports, Planet Outdoors and offered the promise of e-commerce riches to large outdoor vendors who were willing to drop ship or share the operational burden. stuck with the tried and true tactic of firm orders, holding inventory, on-time payment, and great customer service. While the online retailer faced initial resistance from outdoor vendors who questioned their means, company by company, over seven years, has built a network of well over 100 vendors who believe in their model. now services as many as 25,000 visitors daily via its world-class Website. Beginning in June of 2004, orders will ship out of a new state of the art 47,000 square foot warehouse on California Avenue in Salt Lake City, Utah. The company has been recognized as a Top 50 Website by Internet Retailer Magazine, featured on CNBC’s Squawk Box and profiled by the Associated Press and Business 2.0.

“We started with baby steps, however, and never spent more than we had,” said Holland. “We still focus on making things add up month by month (not 5 years from now). We don't take our growth and our situation for granted and recognize that we must always be evolving. The only constant is change.”

The company mantra, however, is the same as it was in 1996, “We use the gear we sell.” is a associate